The Magnetic Stories white paper comes in 3 parts and contains a variety of explanatory videos and text from Gabrielle. Inspired by her latest book, this white paper explores how to connect with customers and engage employees with brand storytelling. Click the links below to find out more about brand storytelling, including the different types of brand stories, where you can share them, the benefits of doing so and how to implement brand storytelling into your organisation.

Part 1

Part 2

Part 3

Please note that accessing the video content in the documents work best when opened in a PDF viewer such as Adobe Pro.