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May 21, 2018

CEO Magazine – The hidden consequences of using corporate jargon

Published Articles

Corporate jargon is seen as a professional and efficient way to communicate but it can also reduce understanding, engagement and trust.

It was George Bernard Shaw who famously said: “The biggest problem with communication is the illusion that it has taken place.” It is my opinion that using corporate jargon significantly contributes to this illusion.

Just as French is the default language of Parisians, and English that of Londoners, corporate jargon has become the default language of business. When everyone understands exactly what the jargon means, it can be a very efficient way to communicate. However, the assumption that every person comprehends the jargon used can lead to hidden consequences.

Access the full article here.